What is SEO? What are the types of SEO?

Search engine optimization, or SEO, is a set of tactics and strategies used to raise a website’s ranking and visibility in search engine results pages (SERPs).  The primary goal of SEO is to increase organic (non-paid) traffic to a website by optimizing various on-page and off-page elements to make the website more appealing to search engines like Google, Bing, and […]

Social Media Trends 2023

More than 4.7 billion people use social media globally. With a compound annual growth rate (CAGR) of 19.4%, the worldwide social media market increased from $193.52 billion in 2022 to $231.1 billion in 2023. As marketing budgets start to recover from the epidemic, spending on social media is growing. Marketers are feeling more assured in their ability to convince even […]

Why Social Media Has Changed The World?

Social media has aided many businesses in extending and marketing themselves, as well as in improving how people engage and communicate with one another. On the other hand, technology has caused problems with mental health, emotional uncertainty, and time waste for many people. Social media has made a significant impact on society, influencing various elements of our lives and changing […]

Effective Strategies for Improving Local SEO

Are you struggling to improve your local SEO and drive more targeted traffic to your website?  We’ll share the best strategies to boost your local SEO efforts and help you rank higher in local search results. Businesses that depend on local clients must prioritize improving their local SEO (Search Engine Optimization).  Here are some proven strategies to boost your local […]

Social Media Advertising

Online advertising on social networking sites is known as social media advertising. Except for the fact that advertisers, not users, take the initiative, advertisers must “search” for users instead of the other way around, it is identical to paid search. Arabinfotec, digital marketing company in Dubai social media Ad campaigns are done with utmost precision and deliver results as we […]

Best Social Media Trends in 2022

People’s lives and daily routines have become more reliant on social media. As we all know, 2021 changed the world in more ways than we could have predicted. Some people are so used to it that they check their social media feeds first thing when they wake up. Marketers and businesses are increasingly turning to social media platforms to engage […]

Google Ads

Google Ad – An online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, or videos to web users. Formerly Google Ad is known as Google AdWords. By using Google Ads, you can create online ads to reach people exactly when they’re interested in the products and services that you offer. It can […]

Why Social Media Marketing is Important for Your Business

Social media has become the most important and powerful space where the platform is not only used for social networking but it’s also a great way of digitally advertising your brand and your products. One of the most important features of digital marketing is Social Media. By reaching billions of customers worldwide, it provides incredible benefits. Social media platforms help […]

Digital Marketing Trends in 2021

As we all know, 2020 changed the world in more ways than we could have predicted. Digital marketing in 2021 and coming years requires marketers, entrepreneurs and enterprises to consider the latest, tried and tested digital marketing strategies in order to stay competitive online.  In order for your business to continue to grow and enhance, it’s crucial to stay with […]